Have you ever had a brilliant idea that you were excited to share, only for fear to kick in and stop you in your tracks? What if others thought it was too wacky? What if it was flawed? At some point, we can all fall victim to self-doubt. Don’t fret, Mind Mapping a Greens and Reds Analysis will help you to surpass your initial doubt.
The Greens and Reds Analysis is a simple but effective problem solving strategy that allows you to look at an idea’s pros and cons and make confident choices. By doing your homework, in this case analysing your idea, you will build a strong case around it before you present it to others. In the example below, we will imagine that we manage a companies I.T. department and some of our support team members would like to work from home a few days a week, rather than travelling to the office every day. For an effective analysis, we recommend weighing up the ‘Greens and Reds’ of an idea using the Mind Mapping technique.
Instead of limiting your ability to explore your idea, mapping out your thoughts will ensure your analysis of your idea is thorough. Mind Mapping the pros and cons of your idea using one keyword per branch will spark associations in your brain, helping you to build on ideas and trigger new ones.
A Mind Map will give you a visual overview of your idea, helping you to spot the gaps and the areas that need work. Having a bird’s eye view of your idea allows you to see the bigger picture, helping you to make connections between ideas. Mind Mapping your Greens and Reds Analysis will help you to determine the strengths and weaknesses of your idea, build on it and support it. By building a case around your idea, you will boost your confidence in it and strengthen your argument before you present it to others.
Begin by breaking your idea down into positive (greens) and negative (reds) aspects. Take into account all of the important factors such as financial, marketing and organisational aspects and implications e.g. cost, time, legality, safety and quality issues. The more factors you consider the more effective your analysis will be, so you may even want to get hold of some additional data to feed your analysis. Take a look at the Mind Map above created using iMindMap for some inspiration.
Start on a positive note by Mind Mapping the positive aspects of your idea (greens). Depending on the nature of your idea, consider questions such as:
What are its strengths?
Why might it succeed?
What might others like about it?
What are its unique selling points?
Is it difficult for competitors to replicate?
Is there a high demand for it?
Next, think about the negatives (Reds). Be honest and focus on the reality of things here, ask yourself:
What are its weaknesses?
Why might it fail?
Why might others reject your idea?
Is it risky?
Are the startup costs high?
Now you have your pros and cons mapped out, examine all of the positive points and their interrelationships. Consider whether you can build on the positives to make your idea bigger and better. Note down all the ways in which each one might be strengthened, emphasized or improved. Is there something you can add to the idea to make it better? Can you make any edits to make it more cost effective or longer lasting? Is there anything else the idea might allow you to accomplish?
Finally, explore the negatives. Keep an open mind and think about how you could erase a negative or even transform it into a positive! For example, if one of your negatives is that the solution costs too much, switch your thinking to “how could I afford to pay for this?”. If you’re able to come up with answers, then this barrier can be manipulated into a positive. Think about the ways you could dispel concerns about any potential risks. Don’t simply paper over any cracks, go further and convert any possible objections into positives. For instance, if your idea involves introducing a new management structure into your organization, anticipate that there will be some objections to the proposed change. Then, prepare for this by considering ways that this will be better for the company, employees and customers.
By using the Mind Mapping technique to conduct a thorough analysis of your idea, you will be able to build a stronger case surrounding it. This will give you more confidence in your idea, so that you can dispel any self-doubt and share it with others fearlessly.
Try Mind Mapping a Greens and Reds Analysis today.